Privacy Policy

 

This Privacy Policy was last updated on November 30, 2022.

We understand the importance of your data and personal information. This policy outlines how we protect it and ensure your privacy.

Our Privacy Promises

  1. Excellent Experience: We use your data only to provide you with an exceptional shopping experience.
  2. Data Protection: We safeguard your data like it's our own.
  3. Transparency: We avoid technical jargon and explain exactly how we use your data.
  4. Control: You have control over what information you receive from us and how you receive it.
  5. No Third-Party Sales: We will never sell your data to any third parties.
  6. Data Retention: We retain your data only for as long as necessary. If it's no longer needed, we will delete it securely.

Protecting Your Privacy

We are firmly committed to protecting your data. Our team understands the importance of online privacy because we use online stores too. We take our responsibility to safeguard your data very seriously.

If you have any questions about how we protect your privacy or have feedback on our privacy practices, feel free to contact us at [email protected].

How We Use and Collect Your Information

We value your privacy and are committed to using your information responsibly. We only collect data that helps us improve your experience with us now and in the future. Here's a breakdown of the information we collect and how we use it:

Information We Collect:

  • Name and Contact Details:

    • Why We Use It: To deliver your purchases, send order updates, and (with your consent) provide information about new products and services.
    • Why It's Important: We need this information to fulfill your orders and keep you informed. We only send marketing emails with your permission.
    • Additional Note: Fraud prevention and detection are also important uses of this data to protect both you and us.

  • Payment Information:

    • Why We Use It: To process payments and refunds securely. Your card details are not stored.
    • Why It's Important: We need this information to complete your transactions.

  • Communication History:

    • Why We Use It: To provide excellent customer service and support, train our team for continuous improvement, and record/report your valuable feedback.
    • Why It's Important: We value your communication and want to ensure we're providing the best possible service.

  • Purchase History and Saved Items:

    • Why We Use It: To complete purchases, provide customer service (including handling returns), and understand customer preferences.
    • Why It's Important: This information helps us fulfill your orders, offer better support, and improve our product selection.

  • Computer Information and Website Usage:

    • Why We Use It: To personalize your experience (e.g., language and currency), improve our website, and protect against malicious activity.
    • Why It's Important: This information allows us to tailor your experience and safeguard both you and us from online threats.

Important Note:

While you're not obligated to provide any information, some data is essential for completing transactions and using our services. Additionally, complete information helps us deliver our best service.

Data Anonymization:

We use anonymized customer data for reports, research, and website/product/service improvement. We only use your identifiable information to directly benefit you (e.g., providing support).

Sharing Your Information (separate section)

This section will detail how and when you might share your information with third parties, if applicable.

We are committed to our responsibilities as a data controller and with this in mind, we do not, have not and will not, sell any of your personal data to any third party – including your name, address, e-mail address or credit card information.

However, in order to provide you with service (such as fulfilling an order from you), we do share your information with a select number of partners such as:-

• Companies that do specific things to get your orders to you, such as payment service providers (e.g. Paypal) and delivery companies (e.g. FedEx). • Companies that provide services to our business such as website hosts, e-commerce platform providers, partner marketing agencies and legal advisors, who help us run our business • Credit reference agencies, law enforcement and fraud prevention agencies, so we can help prevent and tackle fraud against you and us

We may occasionally provide third parties with anonymised data for research and analytical purposes, but we will always ensure this information does not identify you.

Marketing and Promotional Messages

We will only send you marketing and promotional messages with your prior consent. These messages keep you informed about new products, services, contests, and company news.

You can opt out of receiving marketing messages at any time by:

  • Logging into your account and changing your preferences.
  • Clicking the "unsubscribe" link in any marketing email we send you.
  • Contacting our Customer Care team.

We will update your preferences within a few days, although you might receive a few final messages while our systems are updated.

Opting out of marketing messages will not affect important communication regarding your orders or services.

Seeing Ads for Us Online

We engage in online advertising to inform you and potential customers about relevant products and services. Similar to other companies, we target ads through banners and placements on websites you browse. This is done using digital marketing networks and advertising technologies like ad tags, cookies, and social media services like Facebook.

Keeping Your Information

We will only retain your information for as long as it's necessary to provide services or support (as defined by your communication with our Customer Care team). We may hold information longer to meet legal or regulatory requirements, resolve disputes, prevent fraud, or enforce our terms and conditions.

Your Rights

You have a number of rights regarding your personal information:

  • The right to be informed about how your information is used.
  • The right to access your personal information held by us.
  • The right to request correction of inaccurate information.
  • The right to request deletion or restriction of processing of your data in certain situations.
  • The right to opt out of direct marketing messages (through your account preferences) and withdraw consent for other processing at any time.
  • The right to request data transfer to you or another service provider.
  • The right to lodge a complaint with your data protection regulator.

Please contact us if you want to exercise your rights, have a complaint, or have questions.

How We Protect Children's Online Privacy

We do not knowingly collect personal information from children under 13. If we discover such information is received, it will be deleted from our records.

Changes to Our Privacy Policy

We may update our Privacy Policy to reflect changes in how we collect, use, and process your data. If significant changes are made, we will clearly communicate them on our website or via email so you can review the changes before continuing to use our services.

How to Contact Us

We value your feedback (both positive and negative) and use it to improve our services. We believe in a collaborative environment and share feedback across departments.

Please contact our Customer Care team for any of the following:

  • Questions or feedback about our Privacy Policy.
  • Requests to stop using your information.
  • Exercising your rights or filing a complaint.

For specific privacy or data concerns, you can send us a message at [email protected].